Top reasons your business needs a phone line

Wednesday, April 29th, 2015

Because so much of business is done online now, many businesses can get along for quite a long time without having a dedicated business line. In fact, some businesses prefer not to have a business phone line at all, especially if they are based entirely online, without an office or headquarters. However, it is a good idea to have a phone line, even if it is in the form of a virtual receptionist who is able to complete order taking, payment processing and so on directly from customers. Here are some of the reasons you should consider offering your customers a real person to talk to.

It appears more professional

Having a real person on the other end of the line who can discuss a customer’s orders makes the business seem more legitimate and professional. Even if you are a freelancer working from a cafe, if your customers can call and get through to someone in an office, they will feel they are speaking to a business they can trust and are therefore more likely to place an order.

Some customers prefer to talk in person

When something goes wrong or a customer wants a fast answer to a question, they will prefer to have someone to talk to who can answer their questions right away. A phone line also helps you attract and retain customers who are unable or unwilling to use the internet to complete a purchase or transaction.

Deal with problems quickly

If you have to wait to go through emails or an online chat system, you may not be able to deal with customer problems or enquiries immediately, because you might just not see them. If a customer can phone and tell you the problem straight away, even if you are using a virtual receptionist, you will be able to get the news more quickly and in more detail, with the ability to answer any questions that the customer has without delay, putting their mind at ease.

Having a business phone line ensures you project a professional image, don’t miss out on any leads or sales, and provide quality customer service. What could be better for your business than all that?


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