10 ways to find true love with your customers, shared by CSnotepad call answering service of Brighton & Hove, Sussex, South East, UK

Tuesday, February 18th, 2014

Interested in using our call answering service? Click here.

We’re told that close, happy, mutually supportive relationships make the world go around. This remains true for relationships between a business and its customers.

You’ve all seen how love can spark between a company and its customers. Happy customers rave about their favourite brands to whoever will listen, their friends and family, on Twitter, Facebook and Pinterest. They give them 5 stars in Yelp and write glowing reviews. Even when the honeymoon phase is over, these customers will remain loyal to their beloved company.

Why are so many businesses having such a hard time navigating the path to their customers’ hearts? How can you win the love of your customers and build relationships that will stand the test of time. Salesforce suggest the 10 golden rules of relationship management from the customer’s point of view:

1. Treat me right- Don’t treat me like a number, and respond to me in a genuine way – I’ll be delighted!
– Happy customers who get their issue resolved tell 4-6 people about their experience.

2. Don’t come on too strong- Respect my space. I’ll share more when I am both comfortable and ready.
– A third of consumers say they experience rude customer service at least once a month, and 58% of them tell a friend.

3. Listen to me- Hear me out and remember all the important details I’ve shared. Show me you care.
– 60% of consumers will pay more for a better experience.

4. Woo me even after we seal the deal- Don’t take me for granted; treat me as you did the first time we met.
– The #1 reason for customer attrition is dissatisfaction with customer service.

5. Treat me like a valued partner- Ask for my feedback, show me my opinion matters. Don’t be afraid of the truth- you might like what you hear!
– On Facebook 35% of consumers expect a response after ‘Liking’ a business.

6. Build my trust- Alert me of any change that impacts our relationship, good or bad.
– It takes 12 positive service experiences to make up for one negative experience.

7. Be open with mistakes- Stepping up and apologising tells me you care about me, and not just your ego.
– Customer agitation is caused by feelings of poor treatment 68% of the time.

8. Call when you say you will- Follow through on your word. Walk the walk.
– 12% of customers leave if it takes two or more calls to resolve their issue.

9. It’s not me, it’s you- Recognise your responsibility in any outcome.
– 39% of customers end their relationship with a business that provides bad customer service.

10. Tell me “thank you”- Kindness and gratitude can improve the quality of our relationship and keep me wanting more.
– 3 out of 4 customers say they have spent more with a company because of a history of positive experiences.

Whether you’re looking for a long term relationship or cultivating a successful business relationship with your customers; being able to nurture a relationship in just the right way is key to achieving that goal.

Employing the services of CSnotepad call answering service could be just the ticket to show your customers that you care. From our offices based in Brighton & Hove, Sussex, we offer companies, of all shapes and sizes and spanning every sector, an alternative way to handle their incoming calls. All our virtual receptionists are expertly trained in customer service and know how to make your customers feel special when you may not have the time to answer the phone yourself.

The fact that there is a friendly voice on the end of your customer line instead of an answering machine is certainly one step in the right direction to nurturing a lasting customer relationship. However our virtual receptionists offer so much more on top of this as well, and are always happy to help! Call us today to find out more or read our glowing telephone answering reviews. Our customers are happy because we are making their customers happy! :-)

Interested in using our call answering service? Click here.


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Call 01273 741400 or email info@csnotepad.co.uk
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